Member News
Dan Kelleher | Chief Creative Officer, Deutsch NY
What are the most innovative trends happening in advertising now? 2019 is the year where narrative video and interactive finally got engaged. Netflix’s Emmy-winning Bandersnatch was groundbreaking in its ability to bring a Choose Your Own Adventure-style story to a mass audience with such a high level of craft and user experience. This new style…
Read MoreCountdown to Phone Launch: Three Ways for Marketers to Win
By: Scott Falzone, Managing Director, Telecom As summer wanes and back-to-school season begins, the countdown to launch has begun. While pundits predict this year’s product roll-out, we know one thing is certain: the end of the year is primetime for smartphone launches. In 2018, seven major device launches happened in the span of 7 weeks…
Read MoreChristine Herro| Account Manager, ImageThink
What does it mean to receive the Rising Star Award? It is an honor to be recognized with this award. It has been such a pleasure working with The Ad Club team and building such a strong partnership with an organization that helps connect and bring everyone together. I have greatly enjoyed the organizing and…
Read MoreMelissa Kaylor|Global Industry Development Lead, Verizon Media
What does it mean to receive the President Award? The President Award represents recognition from an organization with deep values and is about the commitment to having profound conversations with real people. The Ad Club has given me and Verizon Media a great community and platform for meaningful conversations about the future of trust and…
Read MoreRegina Guinto|Director, Creative Strategy, Jun Group
What does it mean to receive the Rising Star Award? Gina, Cathryn, Ericka and the entire team at the Advertising Club have fostered an incredible community where every voice and every point of view matters. I’m grateful to be supported and inspired by the Young Professional Committee – it’s the greatest honor to stand alongside…
Read MoreAlan Schanzer | SVP, Agency and Advertiser Development, Pandora
What does it mean to receive the President Award? The President Award is a great honor for me because it represents the commitment that Pandora has to the advertising community overall. As a company that serves advertisers, listeners and music makers, core to our culture are diversity and inclusion initiatives. The industry will grow and…
Read MoreAs More States Legalize Marijuana, Advertising and Marketing Regulations Come Into Focus
Authors: Gary A. Kibel and Joseph Lewczak The trend of states legalizing marijuana shows no signs of abating. As states continue to permit medicinal or recreational marijuana use, they are grappling with how to regulate the advertising, promotion, and marketing of marijuana products. California has finalized its own rules in these areas. Marijuana Advertising: A New…
Read MoreThe Professional Journey of Mari Kim Novak, Chairman of Board for The ADVERTISING Club of New York
Mari Kim Novak, Chairman of Board for The ADVERTISING Club of New York What was the turning point, or bravest moment, in your career? How has this moment led you to the leader you are today? I was invited to a meeting by my boss early in my career where my attendance was “optional.” I was…
Read MoreThe Professional Journey of Danielle Koffer, Chief Client Officer |Mindshare US
Danielle Koffer, Chief Client Officer, Mindshare US If you had to choose one specific creative piece (can be a song, photo, artwork, movie, play, etc.) that best reflects your professional journey, what would that be and why? I remember watching the movie Baby Boom when I was younger and thinking about what it must be…
Read MoreThe Professional Journey of Laurel Rossi, CMO | OMD USA
Laurel Rossi, CMO, OMD USA If you had to choose one specific creative piece (can be a song, photo, artwork, movie, etc.) that best reflects your professional journey, what would that be and why? Since I love comedy, I thought I’d take a more humorous approach to IWD by likening my career to The Devil…
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