Blogs

The AD Club is thrilled to present Linda Boff, Executive Director, Global Brand Marketing at GE, as the opening keynote at this year’s Media:NOW event on March 31st! GE has always stood at the forefront of innovation, and at GE, Linda is responsible for always being one step ahead when it comes to digital marketing, content and…

CMOs constantly have to come up with ways not only to keep up with the changing technology, services and trends that we face every day, but they also must stay ahead of the game. The marketing landscape is changing left and right, and CMOs who are at the front lines of these changing landscapes must…

Want a taste of what’s been happening at SXSW? MRM//McCann is participating at the SXSW Festival in Austin again this year with over 20 craftspeople attending from offices all over the world, including Beijing, Paris, Bangkok and Brazil. Their SouthXMRM blog is loaded with content as their Ambassadors embark on their interactive journey from the festival. Check it…

  Last week, we saw an estimated 80,000 makers, thinkers and innovators gather for Mobile World Congress (MWC) held in Barcelona to experience the newest technologies and mobile products from around the world. For the first time, MEC, one of the world’s leading media agency networks, created and curated an exclusive MEC@MWC event for approximately…

March 8th marks International Women’s Day, an event that brings men and women together across the globe to celebrate successes of other women and advocate for continued opportunities. In honor of the celebration of smart, strong and powerful females, particularly in the ad industry, we wanted to share an article written by 2015 ANDY Awards jury…

Take a look at the ANDY Awards through the eyes of Mark Tutssel! Follow him on Instagram at: @tutssel58 for more wonderful photos from Costa Rica! 2015 International ANDYs Award Jury Diaries: Mark Tutssel, Global Chief Creative Officer of Leo Burnett WW by: Mark Tutssel On route to the Andaz Peninsula Costa Rica. The first…

In Apple’s latest update, emojis get diverse by: Associated Press NEW YORK (AP) – Lovers of emojis, the cute graphics that punctuate online writing and texts, will soon be able to pick from different skin tones and depictions of families with two moms or two dads on Apple devices. Apple Inc. has incorporated more diverse…

The International ANDY Awards continued its ongoing celebration of the bravest and most creative work in advertising last week in Costa Rica with a slew of events and activities in addition to the hard work in the jury room. Wednesday kicked off with a breakfast by McCann Worldgroup, along with a wonderful Barista Break thanks…

Career Advice Wanted: How to Find a Mentor by: The Creative Group Blog No matter where you are in your career, having a mentor you can turn to for trusted advice is invaluable. This person can serve several important roles: a sounding board, a source of insider knowledge on business topics, and a connector to…