Blogs
Bravery in Advertising – What Does It Look Like in 2020 from Bevan Mahaney, CD, GREY West
From Member Bevan Mahaney, Creative Director, Grey West How do you define bravery in advertising? Bravery comes long before the work is made. It starts by speaking up and having difficult conversations in the rooms where ideas are shared and discussed. Bravery is pushing for inclusivity and representation and not settling for less because it’s…
Read MoreMeet The Fellows: Arielle Wiltz
Arielle Wiltz is currently an Interaction (UX) Designer at Morgan Stanley, where she works on the Wealth Management team as a Design lead on one of their products. Before Morgan Stanley, she worked at frog Design, a transformative design agency – designing systems for brands, products, and services. Her previous design work includes clients…
Read MoreMeet The Fellows: Donna Dei-Baning
Donna Dei-Baning is the Associate Director of Insights at Carat where she is responsible for identifying and understanding the individuals most critical to clients’ business goals. She brings the voice of the consumer to all client work and ensures that there is an emotional connection throughout the media planning process through to execution. Prior…
Read MoreMeet The Fellows: Kristen Dufauchard
Kristen Dufauchard is a marketing and communications leader with over ten years of experience designing and delivering campaigns for colleges, universities, government organizations, businesses, and international brands. She currently serves as the Associate Director of Communications for the NYU Libraries. Her role is responsible for leading the global division’s newly formed Department of Communications,…
Read MoreMeet The Fellows: Meriyel David
Meriyel David is an Associate Planner at Wavemaker. In her role, she assists in the development of media plans that are used to effectively reach target audiences. By nature, she is a self-proclaimed people connector with a passion for producing community-driven experiences and events that create safe spaces for people of color. As the…
Read MoreMeet The Fellows: Kristin Parris
Kristin Parris is a Talent Development Senior Manager at Essence, a global, data-driven advertising agency, where she designs and facilitates learning experiences that ensure people excel in their roles as media professionals and future leaders. In this capacity, she partners closely with business leaders to build high-performance teams with best in class onboarding, training,…
Read MoreConnecting with Customers During Covid Doesn’t Have to be Virtually Impossible
By Nicole Kaplan, SVP, Group Director, Momentum Worldwide Before COVID-19, there was a shift in how marketers talked about B2B, recognizing the best approach was to humanize efforts and that businesspeople are people, too. Appealing to their personal interests and needs led to customers connecting further with a brand. Some examples include two of the most popular CES booths from the past two years: The American Express Magic Show allowing attendees to take a short,…
Read MoreMeet The Fellows: Kianta Key
Kianta Key is the Vice President of Digital Health at MSLGROUP. For nearly a decade, Kianta has developed communications strategies for health-forward organizations and campaigns. Her work includes engaging women about ovarian cancer through interactive digital platforms for biotech company, Aspira Labs and leveraging social media to increase HIV/AIDS testing among diverse populations for…
Read MoreMeet The Fellows: Tiara Budd Ramos
Community builder and inclusion advocate, Tiara Budd Ramos is working to make the corporate sector a more representative space. She is skilled at cultivating relationships and harnessing the power of connection to create access for people of color. With magnetic authenticity and undeniable passion, Tiara is on her way to becoming a thought leader…
Read MoreMeet The Fellows: Asiah James
Asiah James is an experienced Marketing Leader in New York City, working within the media and experiential markets. James joined Conde Nast in 2016 focusing on marketing strategy, campaign execution and client development. James is also the chair of the Women’s Network at Conde Nast, where her main focus is to provide a platform…
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