Hispanic Heritage Month | Rockstar: David Figueroa

David has been part of the marketing and advertising community for more than 15 years. He began his career in strategy and client service within direct marketing and has since grown into leadership roles focused on business development for integrated solutions—most recently as Sr. Director of Growth at Quigley-Simpson. Over David's career, he has partnered with brands across eCommerce, financial services, food and beverage, beauty and personal care, legal, and more—delivering impact through both media and creative. By combining direct marketing principles with emerging technology, he helps brands navigate a complex landscape with ideas that connect and campaigns that perform.

Family has played a central role in shaping David's perspective. His mother and grandparents instilled a love of Puerto Rican culture and food, while his father introduced him to Puerto Rican music. These influences kept David connected to the island growing up and continue to ground him in values of tradition, passion, and community.

Now based in Orlando, Florida, David lives with his wife and two daughters. A dedicated “girl dad,” he carries these traditions forward, passing on the culture and values that shaped his life, while believing true success comes from fostering genuine relationships and partnering with others to solve real business challenges.