Innovator — Cassandra Razzi
Innovator — Cassandra Razzi
Cassandra Razzi (Rivera) is a seasoned marketing professional with over 10 years of experience, currently working at Orange142 in ad tech, specializing in travel and tourism marketing. She’s a speaker on DEI and multicultural marketing strategy and initiatives at tourism conferences. She started her career in radio advertising and apricates the balance of traditional media and new forms, as the landscape continues to change. Cassandra’s expertise extends to leveraging data and research for effective campaign execution, particularly in targeting diverse and international audiences.
She attended the Milton Hershey School, a K-12 boarding school for orphaned and underprivileged kids in Hershey, PA and went on to Villanova University to earn a degree in Political Science and Arab Islamic studies after a study aboard in Amman Jordan, which lead to her engagement and excitement for experiences different cultures.
She lives in Philadelphia with her husband and two young boys. She loves running, travel and cultivating meaningful friendships, because friends are her family.