The AD Club's Guide to AWXI: Access
In excited anticipation of Advertising Week, the world’s premier gathering of marketing and communications leaders, The AD Club has sorted through the event’s extensive calendar in order to curate our very own Guide to AWXI. It can be challenging to navigate such an abundance of industry leaders, information and opportunity at the weeklong event, so we’ve broken up our “must attend events” based on the four pillars of the Club: Diversity, Access, Professional Development and Creativity. Hope to see you there!
Access is not only one of the four pillars of The AD Club, but it is one of the greatest benefits of attending Advertising Week. Explore diverse conversations, absorb thoughtful advice, consider new content and more while connecting with some of the industry’s most interesting and successful leaders.
Addressability at Scale and the Digital Audience Platforms: Your Opportunity for Competitive Advantage
Monday, September 29, 2014, 12:30 p.m.
NASDAQ MarketSite
4 Times Square, New York, NY
Avoiding Agency Silos: A Look at the Engagement Agency in Today’s Marketing Mix
Tuesday, September 30, 2014, 4:30 p.m.
The Microsoft Stage
11 Times Square, New York, NY 10036
The Future of Media: Creativity and Connecting with Consumers in the Robotic Age
Wednesday, October 1, 2014, 8:15 a.m.
NASDAQ MarketSite
4 Times Square, New York, NY
Man Hugs & Beards – Are Contemporary Business Cultures Just Fashion or Serious ROI?
Wednesday, October 1, 2014, 1 p.m.
B.B. King Blues Club
237 West 42nd Street, New York, NY
Changing the Conversation: from Big Data to Customer Experience
Thursday, October 2, 2014, 4 p.m.
Times Center Hall
242 West 41st Street, New York, NY, 10036