Blogs
Insights from The VERTICAL:Retail Breakfast
The AD Club of New York & Yahoo hosted the seventh breakfast in an ongoing series of strategic conversations featuring client executives as they take a deep dive into the latest trends impacting their companies and specific business sectors. The discussion honed in on the specific burning question: How are Marketers Defining “Omnichannel” in an…
Read MoreAD THINK Retrospective & Young Innovator Call For Entry
*does not include all presenting start-ups Since 2013, the ADTHINK program has featured over 60 Founders of cutting-edge advertising and marketing solutions. In just 3.5 years ADTHINK Alumni Founders have already gone on to be acquired by Pinterest, Wish, Rentrak, Simply Measured and BounceExchange. Even more featured start-ups have been picked up by top brands…
Read MoreFormer AKQA Execs Rei Inamoto and Rem Reynolds Open Business Invention Studio
Just a little over a week after they departed from AKQA, the agency’s former Worldwide Chief Creative Officer Rei Inamoto and New York Managing Director Rem Reynolds have partnered to open a yet-to-be-named “business invention” studio. The company will be independent and will focus on design, technology and digital transformation, said Mr. Inamoto. So far,…
Read MoreRegulators and Watchdogs Continue to Focus on Disclosure Obligations
By Vejay G. Lalla and Paavana L. Kumar As native and influencer content campaigns become more integral to marketers’ consumer engagement efforts, regulators and watchdogs are ratcheting up their enforcement efforts to ensure that consumers understand that they are viewing paid advertising. For example, the NAD recently determined that where a website page links out…
Read MoreWhat are i'mPART and Mediaction?
i’mPART aims to Promote, Attract, Retain and Train new and existing talent by supporting best-in-class programs, developing leading practices and offering experiences to build a diverse professional network. To get involved contact kris@theadvertisingclub.org
Read More13th Annual Advertising Futures Competition
The ADVERTISING Club of New York held their 13th Annual Advertising Futures Competition on September, 29, 2016 at the School of Visual Art’s, state of the art, SVA Theatre located at 333 West 23rd Street, New York, NY. Once again we are extremely excited by the level of creativity and commitment by our high school…
Read MoreWomen's Fellows attend Advertising Week NY
Welcome Ericka Riggs to our AD Club Team!
We welcome Ericka Riggs to our team as Foundation & Inclusion Manager. After 2 weeks it is apparent that she has the perfect spirit and experience to help us make some noise and do the important work and necessary work of our Foundation. She hails from Dallas, Texas, MO, MD, PA, NY, and most recently…
Read MoreBravery is Good Business.
Our Redefining Series brings inspirational content, a shared experience through personal stories, and empowers the industry to believe in brave ideas. These personal stories let us peek into the industry’s most respected creatives and marketers to what inspires them, what moves them, and what propels them to show up and do the important, innovative and…
Read MoreA Big Afternoon for Marketing Bravery
Insights from the 13th Annual Stars of Madison Avenue Awards Luncheon Paying homage to innovative brands for their brave and creative work was the perfect way to kick-off the city’s week-long celebration of advertising. Club members and the industry luminaries came out in force to see this year’s winning work and gather insights from brand…
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