Blogs

Meet the 2024 Fellows – Pooja Ranganathan    A storyteller at heart with a love for both cinema and strategy, Pooja Ranganathan always knew she loved data but also wanted to let her creative side shine. She started as a financial analyst and realized she could bring her skills to the industry. She combines her…

Meet the 2024 Fellows – Abigail Bazile   Abigail Bazile is a creative force in multicultural marketing, whose audience-centered approach is her guiding light. As she puts it, “The audience is my north star.” With a career anchored at Urban One, Inc. for over six years, Abigail has grown from Strategic Partnerships to her current…

Meet the 2024 Fellows – Taylor Reeves    With a creative spark that lights up every room, Taylor Reeves navigates the advertising world with confidence, blending her passion for storytelling with a flair for strategic brilliance. Taylor, a Senior Copywriter at VaynerMedia, holds a bachelor’s degree in Advertising Communications from St. John’s University. With a…

Meet the 2024 Fellows – Morgan Ogryzek   With the fierce determination of an Aries, Morgan Ogryzek charges through the creative landscape, turning ambitious ideas into reality and sparking inspiration wherever she goes. Morgan is a Senior Experience Strategist at Havas, where she blends strategic thinking with a passion for creativity. With a B.A. in…

If the world started today, what would you do differently? As marketers, we have experienced tremendous change with increasing complexity. Consumers have moved from single-touch; where it was relatively easy to attribute 1 or 2 channels to marketing outcomes, to multi-touch; where we could more feasibly understand where customers were and what value they were…

Dubbed ‘DyslexicU’, the free-to-access online university launched today following the release of a ground-breaking report revealing that the skills inherent to dyslexics are the most sought-after in every job, in every sector, globally. Global charity Made By Dyslexia’s era-defining ‘Intelligence 5.0 report’ shows the intelligence needed in today’s AI-driven world has changed – demonstrating the…

Rockstar — Abby Salgado Abby Salgado is a marketing professional with over 15 years of experience on national and global brands, currently serving as a Sr. Marketing Manager at Verizon and responsible for campaign execution on some of the company’s largest projects. She has held several roles, including leading a team focused on strategy for…

Rockstar — Gian Carlo Lanfranco Gian Carlo Lanfranco is a Peruvian immigrant in the US, that has spent the past 18 years of his career working as a creative director of some of the most prestigious advertising agencies around world; before starting his own agency, L&C, in New York City. In only two years L&C…

Innovator — Cassandra Razzi Cassandra Razzi (Rivera) is a seasoned marketing professional with over 10 years of experience, currently working at Orange142 in ad tech, specializing in travel and tourism marketing. She’s a speaker on DEI and multicultural marketing strategy and initiatives at tourism conferences. She started her career in radio advertising and apricates the…

Rockstar — Rolando Cordova Rolando “Rolo” Cordova is a Peruvian immigrant in the US, that has spent the past 18 years of his career working as a creative director of some of the most prestigious advertising agencies around world; before starting his own agency, L&C, in New York City. In only two years L&C became…