ASRC Enforces Mobile Self-Regulatory Principles for First Time

By Richard S. Eisert and Vejay G. Lalla The Advertising Self-Regulatory Council (ASRC) recently found that three app publishers were non-compliant with self-regulatory standards set forth by the Digital Advertising Alliance (DAA). The actions represent the first time the ASRC has enforced the DAA’s self-regulatory principles against developers of mobile applications. According to the ASRC, mobile…

Read More

Here's What You Missed At The Last ADTHINK

Last week, we held our 2nd ADTHINK of the year, a “Shark-Tank” style event where our panel of industry experts from Grey Adventures, Under Armour Connected Fitness, AT&T AdWorks and 72andSunny heard from our industry’s latest and greatest startups and how they are aiming to solve advertising and marketing’s biggest issues. Curated in collaboration with…

Read More

Here's What You Missed At The #ADClubNY’S First-Ever i’mPART Master Class Series

Last week, we held our inaugural i’mPART Women’s Master Class where mid-career executives were encouraged to “See Beyond Where Your Are.” They spent the day learning and hearing invaluable insights from some of the industry’s top coaches and professionals. Held in an intimate setting, Harold Pratt House, the event featured a keynote from Tami Erwin, SVP…

Read More