Blogs

As President of GroupM Multicultural, Gonzalo plays a key role in all aspects of the multicultural and diverse media and marketing efforts initiated by all GroupM agencies: EssenceMediacom, Wavemaker, and Mindshare. The goal of the division is to provide clients with a truly relevant and informative point of view of diverse audiences across the US,…

“If your actions inspire others to dream more, learn more, do more, and become more, you are a leader.” Maria Colon serves as the Vice President of Marketing and Customer Experience for De’Longhi North America. As a member of the NA Leadership team, she oversees the company’s strategic, omnichannel, and communication initiatives. Maria’s functional areas…

“Well done is better than well said.” -Benjamin Franklin Horacio Gavilan is a non-profit strategist and executive with more than 30 years of experience in association management. He is currently the Executive Director of the Hispanic Marketing Council (formerly Association of Hispanic Advertising Agencies), the only national trade association representing the U.S. Hispanic market ecosystem.…

“Al mal tiempo buena cara”- With bad weather, wear a happy face A people champion, Alex Cuevas is passionate about the entire employee experience and ensuring the road for talent within the advertising industry is equitable and inclusive at all levels. Alex currently serves as Senior Vice President, Director of Talent at BBDO North America…

Nancy is the CEO of TBWA\Chiat\Day NY, an award-winning creative agency based in New York. During the course of her 20+ year career in the marketing industry Nancy has partnered with dozens of companies to develop their brands, creating meaningful relationships with their customers to ultimately drive a more purposeful and profitable future.  Nancy’s experience…

“Great acts are made up of small deeds.” – Lao Tzu Eliza Yvette Esquivel is a C-level consultant and global strategist who is currently CSO at Barbarian.   She is passionate about helping brands grow by synchronizing data, insight, and breakthrough creative experiences. Eliza has 20 years of diverse experience, spanning both the client and agency…

“They tried to bury us, but they didn’t know we were seeds”. – Mexican Proverb. Criseli Saenz is a Diversity, Equity & Inclusion specialist, event producer, and conscious connector driving local and global impact. With over 10 years of experience in the development and implementation of creating a more diverse and equitable workforce at parent company…

“Don’t let fear stop you. Don’t give up because you are paralyzed by insecurity or overwhelmed by the odds, because in giving up, you give up hope. Understand that failure is a process in life, that only in trying can you enrich yourself and have the possibility of moving forward. The greatest obstacle in life…

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel” – Maya Angelou Marta is a true business innovator in the Marketing and Technology industry with experience across several leading global technology firms as well as the startup world. In…