The Club Insider
Greg Garunov | SVP Business Development, Sightly
What makes a positive customer experience? There are several factors that contribute to an ultra-positive customer experience. It’s all about trust in this fragmented, and often times black box media…
Adam Shapiro|VP of Regional Sales, NY Interconnect
What makes a positive customer experience? It may sound simple, but exceeding customer expectations makes the most memorable experiences. We need to recognize that clients have a multitude of choices,…
Elena Klau | Chief Strategy & Analytics Officer, NA, Momentum Worldwide
What are the most innovative trends happening in advertising now? The innovative trends happening in advertising now revolve around one commonality: collaboration. Brand-to-brand partnerships are the “new B2B” and key…
Kendall Quinn |Manager, Ad Innovation, WarnerMedia
What are the most innovative trends happening in advertising now? I think that the most innovative trend happening in advertising is no advertising. There is a growing consumer frustration with…
Will McFadden | Chief Creative Officer, Collab
What are some tips for a young creative to stay innovative and bring fresh ideas to the table? Receive – Ideas and inspiration can come at any time from anywhere.…
Allyssa Munro | Marketing Consultant, Allyssa Munro Media
What are the most innovative trends happening in advertising now? The most innovative trends happening in advertising right now goes back to basics; authentic, raw, and impactful content. In an…
Dylan Hattem|Founder & CEO, DS Projects
What are the most innovative trends happening in advertising now? This is a difficult question. At a glance, the answer may be what you normally see in major headlines: “AR…
The International ANDY Awards Appoints Colleen DeCourcy as Chair for 2020
Colleen DeCourcy, co-President and chief creative officer for Wieden+Kennedy will serve as the 2020 Jury Chair of The International ANDY Awards. The announcement was made by The ADVERTISING Club of…
Dom Heinrich | Vice President Global of Product Innovation & LAB13, MRM//McCann
What are the most innovative trends happening in advertising now? We see a few trends rising at the moment. Many talk about how DARQ technologies will drive the post-digital wave. Distributed…
Dan Kelleher | Chief Creative Officer, Deutsch NY
What are the most innovative trends happening in advertising now? 2019 is the year where narrative video and interactive finally got engaged. Netflix’s Emmy-winning Bandersnatch was groundbreaking in its ability…
